An advertising campaign for a cup of ice.
2020
“Eating”
“Making”
“Ordering”
The campaign really touched Cardi B.
Other people noticed too.
Sonic showed the campaign at their year-end company conference. It was their first ice-only broadcast work in company history.
Made by Russ Rizzo (Creative), Casey Phillips (Creative), Brandon Davis (Creative Director), and Joe Staples (Executive Creative Director) at Mother in Los Angeles, California.
