A cookbook that in no way requires any cooking at all whatsoever ever.
2021
Each recipe ends in a QR code that directs to that food on Postmates near you.
Activities, error pages, and other related nonsense filled out the 200-page book.
Made by Russ Rizzo (Creative), Casey Phillips (Creative), Simon Bruyn (Creative Director), Andrew Livingston (Creative Director), and Joe Staples (Executive Creative Director) at Mother in Los Angeles, California. Featured in Hypebeast, Muse By Clio, AdAge, Adweek. Awarded a D&AD Yellow Pencil, D&AD Wood Pencil, and Cannes Bronze Lion. Integrated campaign awarded a One Show Merit.