Ranch Rider is made on a ranch called Ranch Rider.

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“Heist”

“Horses”

The ranch launched a new margarita.

“Counting”

“Portrait”

“Saddle Up”

These are the characters.

TAGS: Ranch Rider, advertising, CALLEN, video, 2022

Made by Russ Rizzo (Creative/Creative Director), Casey Phillips (Creative/Creative Director), and Craig Allen (Chief Creative Officer) at CALLEN in Austin, Texas. Margarita made with Ethan Sims (Creative). Directed by Craig Allen. Featured on Adweek.

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